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Qualitative Analysis Using MAXQDA Foundations

Welcome to Qualitative Data Analysis Using MAXQDA, a comprehensive course designed to help you understand and confidently conduct qualitative research using MAXQDA. Whether you are...

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Foundation
Published 2026 · Last updated Aug 2026

Qualitative Analysis Using MAXQDA Foundations

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Course overview

Course Overview

Welcome to Qualitative Data Analysis Using MAXQDA, a comprehensive course designed to help you understand and confidently conduct qualitative research using MAXQDA. Whether you are a student, researcher, academic, or professional, this course provides a practical and structured approach to qualitative data analysis without getting lost in complex philosophical terminology or abstract concepts.


The course focuses on transforming qualitative research into a clear, systematic, and manageable process. You will learn how to plan and initiate a qualitative research project from scratch, organize and analyze qualitative data, apply systematic analytical techniques, and use MAXQDA to support rigorous research. Through practical demonstrations and step-by-step guidance, you will develop the skills needed to analyze qualitative data accurately and present meaningful findings.


Designed for both beginners and learners with research experience, this course will help you build confidence in using MAXQDA for qualitative and mixed methods research, academic projects, dissertations, and research publications.

Learning Outcomes

Analyze qualitative data confidently using MAXQDA.

Plan and initiate a qualitative research project from scratch.

Import, organize, manage, and code different types of qualitative data in MAXQDA.

Apply systematic qualitative analysis techniques to identify patterns, themes, and meaningful insights.

Interpret qualitative research findings and critically understand research published in high-quality journals.

Present and report qualitative data analysis results accurately in a professional and research-standard format.

What you walk away with

Career Map & Skills You Gain

Every course adds to three macro skills. Log in to swap platform averages for your own numbers.

Financial skills

62th

percentile

Your salary vs. learners in these roles

After this course+14 pts → 76th

Data Analysis and Research Specialist

78% course score

+8

Project Contributor

66% course score

+7

Independent Practitioner

61% course score

+6

Employability skills

71th

percentile

Quiz scores from the courses you finish

After this course+18 pts → 89th

Analyze qualitative data confide...

64% course score

+6 pts

Plan and initiate a qualitative...

70% course score

+7 pts

Import, organize, manage, and co...

76% course score

+8 pts

Apply systematic qualitative ana...

82% course score

+8 pts

Life skills

48th

percentile

Life-skill test scores after each course

After this course+11 pts → 59th

Critical thinking

76% course score

+8 pts

Decision-making

71% course score

+7 pts

Analytical mindset

68% course score

+7 pts

Curriculum

10 modules · 71 lessons · 4 hr 6 min

Each module pairs the hand calculation with the same analysis in Excel, SPSS, R and Python.

Know Your Instructor
4:08
How to Get Answer to Your Questions Fast?
1:43
Practice Dataset and Resources
0:09
Journal Articles
0:53
Introduction to MAXQDA
0:58
How to Download and Install MAXQDA
6:06
How to Get A Free Course or Lab License of MAXQDA
0:31
MAXQDA Licensing Options
2:36
Starting MAXQDA and Exploring the SPLAS Screen
5:31
How to Create a Project in MAXQDA
1:35
Understanding MAXQDA Interface: Part 1-The Top Panel
5:02
Understanding MAXQDA Interface: Part 2-The 4 Quadrants Screen
12:38
Understanding Project and Data
2:30
Creating a Project in MAXQDA
0:54
Importing Data in MAXQDA Text, Pdf, Audio, Video and Images
9:29
Organizing documents in MAXQDA: The Hard Way
9:29
Organizing Data in MAXQDA: The Smart Way
4:16
Sorting Document Folders and Documents in MAXQDA
0:57
Sub-grouping of Document Folders in MAXQDA
6:26
Importing Survey Data Part 1 Understanding and Coding Variables in Survey
9:04
Importing Survey Data Part 2 Import and Explanation
7:57
What is Transcription?
1:47
Understanding the Audio Waveform
4:33
Understanding the Audio Controls
2:11
Understanding the Timestamps
1:59
Managing Volume and Play Speed
4:49
Inserting Document Links in Transcription
1:20
Inserting Memo in Transcription
0:47
Understanding Clip Selection Icons
1:01
Clip Selection Icons in Action
0:56
Exploring Play and Pause Options
3:19
Should I use Software for Doing Qualitative Data Analysis
1:45
How to Proceed with Qualitative Data?
0:45
The Nature of Social Reality
4:21
Ontology and Epistemology
6:27
Inductive and Deductive Approaches
4:37
Noticing-Thinking-Collecting Approach
2:02
Choosing a Right Qualitative Method
0:38
What is Thematic Analysis and When to Use it?
4:04
What is Grounded Theory and When to Use it?
4:20
What is Content Analysis and When to Use it?
1:32
What is Discourse Analysis and When to Use it?
3:45
What is Narrative Analysis and When to Use it?
2:43
What is Ethnography and When to Use it?
6:42
What is Social Network Analysis and When to Use it?
2:01
Steps Involved in Qualitative Analysis
5:44
What is Code or an Open Code?
3:08
What is Category?
0:18
What is Theoretical Sampling and How to Do it?
3:02
Types of Coding: Open, Axial & Selective Coding
1:24
Learning to Write an Open Code in MAXQDA
3:18
Learning to Write an In-Vivo Code in MAXQDA
3:05
Open Coding Understanding Properties, Categories and Dimensions
3:00
What is Axial Coding?
1:29
Axial Coding Conditions, Context, Action, Interaction Strategies & Consequences
4:11
Selective Coding
1:21
Advanced Open Coding: Color Coding and Highlight Coding
9:36
Embedded Coding: Embedding Code within Code
1:20
A Note of Caution Against Indiscriminate Coding Implications for Alpha Coeff
3:20
Introduction to Data Visualization in MAXQDA
1:15
Understanding Word Clouds and Their Use
2:37
Creating Word Cloud
2:16
Refining Word Cloud: Creating, Importing and Exporting Stop List
7:24
Word Cloud: Understanding Search Result Table
7:24
Exporting Word Cloud Frequencies in Excel and HTML Format
0:47
Creating Word Cloud of All Documents in A Folder
1:39
Using Word Cloud as an Aid to Sampling
1:46
Creating Word Cloud for Entire Project
1:34
Understanding and Exporting Frequency Table in Word Cloud
2:39
Using Frequency Table to Update Stop List
3:09
Auto-coding using Word Cloud
7:05
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An experienced and passionate instructor, [Name] is dedicated to fostering a dynamic and engaging learning environment where students feel motivated to grow both academically and personally. With a strong foundation in their subject area, they bring clarity, structure, and enthusiasm to every lesson, ensuring complex concepts are made accessible and relevant. Their teaching approach blends theoretical knowledge with practical application, encouraging students to think critically and develop problem-solving skills. Known for their supportive and approachable demeanor, [Name] builds meaningful connections with students, understanding that each learner has unique strengths and challenges. They are committed to creating an inclusive classroom atmosphere where curiosity is encouraged, questions are welcomed, and every student feels valued. By adapting teaching methods to suit diverse learning styles, they help students gain confidence and achieve their full potential. Beyond the classroom, [Name] is deeply invested in continuous learning and professional development, staying updated with the latest educational practices and advancements in their field. They often contribute to curriculum development, mentorship programs, and extracurricular activities, reinforcing their role as not just an instructor, but a mentor and guide. Their ultimate goal is to inspire lifelong learning and empower students to succeed in an ever-evolving world.

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